An interactive run-once discount coupon code offer that is triggered only on an inbound URL reference. Very good on reinforcing the incentive and motivating the customer. Tracking was for both close rate and user behavior. Very helpful for new offers. Code determined creative asset loaded on multiple segmented outbound offers, often email, but also Acerno affiliate marketing. (Adobe Photoshop, Adobe Dreamweaver, Jquery/Javascript, Ajax, XML, HTML5)